APAC Biggest Brand Movers – June 2022
See the top 10 brands in various APAC markets that have registered statistically significant month-on-month upticks in consumer perception.
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Philippines Advertiser of the Month: H&M
Data from YouGov BrandIndex shows that awareness of H&M's advertisements rose by almost six percentage points in March.
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Is APAC’s travel outlook for 2022 still gloomy?
Understand leisure and business travel sentiments in APAC, and the audience segments driving demand in 2022.
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No demand for fake meat
Nearly half the public ‘would probably not eat’ artificial meat grown in a laboratory – but men are more likely to try it
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63% of Filipinos believe businesses have a responsibility to prevent environmental damage
New YouGov Omnibus research finds that 97% of Filipinos think businesses have a responsibility to do social good, suggesting that corporate social responsibility (CSR) ...
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Fast fashion: a third of Filipinos have thrown away clothing after wearing it just once
Fast fashion has transformed the way we shop. The latest YouGov Omnibus research reveals the extent of clothes waste in the Philippines
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20-country study finds that people are more likely to value a partner’s personality over their looks
When people look for love, what is thing they prize most highly? A new 20-country YouGov international study examines which attributes people most prioritise ...
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Half of Filipinos have used internet dating
Tinder and FilipinoCupid are seen as the most respectable online dating platforms
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Millennials and baby boomers feel better represented by the media than by advertising
New YouGov research also reveals social media is missing a trick by ignoring baby boomers
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Almost two-thirds of Filipinos believe robots will take jobs away from many of them
Visions of a utopic society, where robots do all the work while humans enjoy all the leisure, have largely come and gone. New YouGov ...
